School Admissions WhatsApp Campaign
Momentiens School System
Generated 266 WhatsApp messaging conversations with PKR 14,904.99 in messaging-campaign spend at an average cost of PKR 56.03.
Challenge
The school needed admissions enquiries from families within defined local radiuses.
Strategy
Tested 4 km, 5 km and 10 km audiences along with engaged-audience targeting.
Execution
Ran multiple WhatsApp ad sets and supporting video content.
Outcome
The messaging ad sets produced 266 conversations at an average cost of PKR 56.03.
Key Deliverables
Admissions videos, radius campaigns, retargeting and reporting